CeBIT Round-Up: SAP Startup Focus at Scale 11
Blog SAP Community

CeBIT Round-Up: SAP Startup Focus at Scale 11

CeBIT 2017 is in the books and one of the best parts was the Scale 11 startup program. SAP Startup Focus had a chance to contribute during numerous presentations by both SAP professionals as well as representatives from five selected companies.

This year’s CeBIT trade fair was gigantic and brought along over 200.000 participants, 450 startups and 200 speakers with the intent of highlighting leading-edge technologies that are shifting the boundaries of today’s enterprises.

By showcasing real examples and best practices as well, CeBIT also provides a stage for digital transformation in its entirety .

It is within that framework that SAP’s virtual accelerator, Startup Focus program, has sponsored the presence of five young companies at CeBIT’s Scale 11 to demonstrate how their solutions are delivering value at the enterprise scale.

Staff Presenations

The Startup Focus program was represented by multiple stakeholders, including  VP & global head of Startup Focus, Manju Bansal, who flew in all the way from Palo Alto to participate.


He acted as Startup Focus evangelizer and trusted ambassador, by conveying how the Startup Focus program is actively “building Ecosystems of Innovation”, which was mainly shown through his participation on panel discussions and other relevant engagements.

Additionally, on the second day of the CeBIT, Bansal gave a lecture on the success that SAP’s Startup Focus program has experienced since its launch in 2012 by forging a community that helps startups to both gaining market traction and further enhancing Hana technology.

Furthermore, Startup Focus representative Luisa Silva, global director of market enablement & go-to-market, was onsite to support and ensure the success of the five showcasing startups from a go-to-market and customer engagement standpoint.

Luisa really cared for us, maximizing our success at the CeBIT, says Patrick Bannert, director of business development at enersis suisse AG.

Lastly, startup engagement & recruitment senior director Gary Parnell made an appearance as well, engaging with ambitious European entrepreneurs that could be a good fit in complementing SAP’s technology and helping customers gain even more value from their investment in Hana.

Five Startups In The Spotlight

At the heart of the Scale 11 presentations were five companies this year:

IPGallery, which offers a wide portfolio of lifesaving resilient smart city and smart safe Community services, and applications with citybots for cities, governments and CSPs. Their solutions are IoT-based, leveraging new cloud and network topologies, and enabling to monetize all IP networks and data-centers. IPgallery delivers end-to-end solutions that are highly-available, scalable, efficient and allow growth of new business models.

Enersis suisse AG, a startup critical to the big data transformation in the energy sector. Enersis offers solutions that include reaching CO2 emission reduction targets and grids applications that combine all internal and external energy-relevant big data to provide more transparency to utilities companies.

MyOmega, relevant players in the internet of things, offer machine intelligence for distinct areas of focus. Their IoT-based solutions provide transport monitoring including the possibility to act on events that may cause damage to assets; logistics monitoring that enable automated ordering for an always up-to-date electronic inventory; as well as actionable agricultural insights to winemakers at the cultivation level.

Shamat, which offers the full picture on digital marketing activities. They provide tools that help evaluate, monitor and compare digital marketing activities, and help businesses stay one step ahead of thier competitors. Shamat covers social media, webiste audit, SEO and web reputation.

Sablono, and its state of the art web-platform and mobile application which are specifically designed to manage, document and oversee complex construction and delivery management processes. Project managers get access to real-time information about their detailed construction sequences resulting in tremendous time and cost savings.

SAP Startup Focus

About the author

E-3 Magazine

Articles published through E-3 Magazine International. This includes press releases by our partners as well as articles and reports from the E-3 team of journalists.

Add Comment

Click here to post a comment

Social Media

Sign up for e3zine´s biweekly newsbites

Please do not use administrative mail adresses like "[email protected]", "[email protected]" or similar as these may get blocked for security reasons.

We use rapidmail for dispatching our newsletter. By signing up, you agree that the data you have entered will be transmitted to rapidmail. Please take note of their terms and conditions and privacy policy. terms and conditions .

Our Authors