SAP announced that businesses gained deeper insight into their customers and saw return on investment rise after deploying the SAP Hybris Marketing Cloud solution, according to a Forrester Consulting study, "The Total Economic Impact of the SAP Hybris Marketing Solution,” commissioned by SAP Hybris.
We sat down with Vinnie Mirchandani, President of Deal Architect, to get his take on the future of Business Suite, how a move to S/4 could impact application strategies, and top coping strategies that SAP licensees should consider.
S/4Hana is all the rage. SAP’S current, state-of-the-art ERP is constantly adding new features, functionality, and modules. And while the offerings were initially geared toward finance, SAP has been branching the S/4 moniker out into other areas including business intelligence and logistics.
SAP announced that it has seen an increased demand for implementations with multiple SAP Hybris solutions. Over the past quarter alone, SAP solutions for customer engagement and commerce have achieved strong double-digit growth in new cloud bookings, as well as double-digit growth in software revenue.
Although the number of security incidents is growing steadily among large and medium-sized enterprises, many of them prioritize data security lower than IT transformation projects. Andreas Opfer and Holger Hügel from Secude explain how modern security concepts should look like and how SAP executives can integrate them usefully into current Hana migration projects.