Not exactly. To great surprise in the SAP community, Embrace 2.0 became RISE with SAP. The concept stays the same, only the name changes – shouldn’t it be the other way around?
Tag - embrace 2.0
![cloud embrace rise with sap [shutterstock: 1177254199, Min C. Chiu]](https://e3zine.com/wp-content/uploads/2021/03/cloud-embrace-rise-with-sap-shutterstock_1177254199-e1617174251689.jpg)
![Roadmap Embrace SAP AWS Microsoft Google [shutterstock: 1154790973, ImageFlow]](https://e3zine.com/wp-content/uploads/2020/09/roadmap-embrace-SAP-AWS-Microsoft-Google-shutterstock_1154790973.jpg)
In IT, everything and everyone needs a roadmap. The one for Embrace seems spotty at best. SAP, Microsoft, AWS and Google have lost their way.
![Embrace SAP Microsoft Sabine Bendiek [shutterstock: 321173000, taro911 Photographer]](https://e3zine.com/wp-content/uploads/2020/09/Embrace-SAP-Microsoft-Sabine-Bendiek-shutterstock_321173000.jpg)
Embrace 2.0 is not about a successful new initiative - quite the opposite, actually. The necessity of Embrace 2.0 means that Embrace 1.0 failed. For some SAP...
