Adobe unveiled new innovations in Adobe Experience Manager, part of Adobe Marketing Cloud, that automate and simplify the delivery of customer experiences for marketers and allow IT to further accelerate app development.
Tag - Customer Experience
C/4 Hana will be the shortest roadmap in SAP history. Here’s why.
Advertising has changed over the past few years. Technological advances transformed advertising technology (AdTech) into digital marketing agencies (DMA).
SAP has been boasting about its new CRM suite C/4, which is supposed to combine Qualtrics, Hybris, Ariba, and more. A logical decision, maybe, but still a lot...
SAP is one of the first IT vendors to achieve IATA ONE Order Certification for Order Management with its SAP Commerce Cloud, travel accelerator solution.
SAP is experiencing some challenges: Hana anomalies are still a thing and the executive board has been reorganized. Still, Bill McDermott is trying to preserve...