The value of a message is measured by the relevance and credibility of its source. If S/4 is not an option, then Hana is also of little relevance. If cloud computing is the order of the day, then statements from hardware manufacturers become less...
Tag - communication
Manager Magazin author Christina Kyriasoglou has written an excellent analysis of SAP, in which she quotes a whistleblower as saying: "No one dares to tell...
Standing on stage at the DSAG Technology Days 2022, SAP CTO Juergen Mueller said something remarkable: that SAP has had communication problems in the past...
Many might not be surprised by my question, but I think it’s worth taking a second look.
It’s time for SAP to start communicating better and keep in touch - also in 2021.
Customers have lost their love for SAP. Key figures like the Net Promoter Score (NPS) as well as trust and confidence in SAP’s strategy are at an all-time low.