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Have you ever wondered what is going on inside someone else's head? Hard to imagine, isn't it? Well, at least Bill McDermott's thoughts are easy to guess. [shutterstock: 622200797, Lia Koltyrina]

Have you ever wondered what is going on inside someone else's head? Hard to imagine, isn't it? Well, at least Bill McDermott's thoughts are easy to guess. [shutterstock: 622200797, Lia Koltyrina]

The Inner Workings Of SAP‘s Image Preservation

SAP is experiencing some challenges: Hana anomalies are still a thing and the executive board has been reorganized. Still, Bill McDermott is trying to preserve his image as savior. Moreover, he has bought yet another company, even though the stock price is decreasing.

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C/4 Hana is supposed to dwarf all other CRM suites. However, it might be DOA. [shutterstock: 606835409, Domagoj Burilovic]

C/4 Hana is supposed to dwarf all other CRM suites. However, it might be DOA. [shutterstock: 606835409, Domagoj Burilovic]

Rest In Peace, C/4 Hana

The announced C/4 Hana might not only be unnecessary and expensive, but also DOA - dead on arrival. It is only a weak attempt at getting back at Salesforce and others.

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SAP is trying yet again to build a new CRM system. If it is not careful, however, C/4Hana might end up with neither head nor tail. [shutterstock: 648645733, studiostoks]

SAP is trying yet again to build a new CRM system. If it is not careful, however, C/4Hana might end up with neither head nor tail. [shutterstock: 648645733, studiostoks]

C/4Hana: Neither Head Nor Tail

Once again, SAP is trying to build the world’s best CRM system. Previous attempts are countless. This time, SAP chose a best-of-breed approach.

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This cartoon by Robert Platzgummer (1975-2016) was first published in E-3 Magazine in June 2015. Because of the “Run Simple“ campaign of SAP CEO Bill McDermott (r.), a comparison with Henry Ford (l.) came to mind.

This cartoon by Robert Platzgummer (1975-2016) was first published in E-3 Magazine in June 2015. Because of the “Run Simple“ campaign of SAP CEO Bill McDermott (r.), a comparison with Henry Ford (l.) came to mind.

SAP: Data Base Monopoly

For a long time, SAP was regarded as a closed system with a heterogeneous system environment. R/3 and even still ERP/ECC 6.0 feel comfortable on different platforms.

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