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GDPR shifts the balance of power between businesses and their customers. A new approach to CRM is required. [shutterstock: 182192591, Stepan Kapl]

GDPR shifts the balance of power between businesses and their customers. A new approach to CRM is required. [shutterstock: 182192591, Stepan Kapl]

A Transfer Of Power In CRM For SAP Users?

GDPR creates a new balance between business and consumers. Only those who manage to build irresistible customer experiences will continue to thrive. GDPR will come into effect on May 25th. Uncertainty is spreading and crisis scenarios about heavy penalties are the talk of the town.

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Doing away with supply chain management based on often incorrect forecast, DDMRP is the way into the future.[shutterstock: 536560483, Yeexin Richelle]

Doing away with supply chain management based on often incorrect forecast, DDMRP is the way into the future.[shutterstock: 536560483, Yeexin Richelle]

Long Overdue: Paradigm Shift in Supply Chain Management

At Sapphire, SAP presented its development strategy for Demand-Driven MRP. SAP is thus supporting a concept which finally adapts supply chain planning to the reality of today's business. This is still new territory for many SAP users.

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